Fearless and fast

Grab your helmet and ride!

Promotor is the market-leading magazine for Dutch motorbike aficionados of all ages. Promotor has its own TV channel, and also publishes a monthly magazine of 100 pages, organises yearly tests and motorbike events, and runs its own travel agency.

The task for colorscan

We want to redesign our print magazine, creating an easy-to-read and bold publication for our readers. We produce our own effective content, but can you give this content the shape our readers deserve?

We went to work – refreshing the oil, fine-tuning, tightening the nuts and bolts – until all cylinders were firing at optimal speed. We started the motor and the exhaust rumbled satisfyingly.
We created a gutsy typeface with bold, spunky colours, and added big and beautiful photography to bring the stories to life. Step on it!

Publisher
Magazine
Expertise
Restyle
Vormgeving
Dtp
Year

2016

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